Our vision is to impact millions of lives, empowering people to achieve more than they ever thought possible.

Our company was founded on the belief that if we can fuel mindsets and improve mental wellness, we can optimize individual performance and help organizations boost productivity and retention, as well as strengthen team culture. Founded in 2015, MindVue helps optimize performance and build mental wellness through our learning experience platform (LXP).

Our Story

As a high school teacher, Dr. Brian Davidson wondered why some of his students were so willing to put forth effort and work hard while other kids found it to be such a challenge. He determined it came down to intrinsic motivation and self-discipline. Driven by a deep curiosity, Brian wanted to learn everything he could about these concepts - the constructs and qualities that comprise a person's mindset. How do those skills come about? How can we measure them? How can we cultivate them?
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During his rotation at a student counseling center as a graduate student, Dr. Davidson wondered why we wait until students are in a dire situation before we provide help. He realized there had to be a better way; he knew that if we could more effectively measure these skills, intervention and proactive change could occur. He saw an opportunity to develop a solution that could help millions of people.

Dr. Davidson pursued that very opportunity. His journey began with years in academia - leading to a master's degree in counseling psychology and a doctorate in educational leadership and policy studies. After years of research, studying, and evaluating thousands of high-performing people, the study and beliefs around mindset skills evolved, and the initial strands of MindVue began to come together.

With his theory in place, Dr. Davidson and his team spent years developing a scientifically-validated assessment to measure these skills as well as finding ways to foster them. MindVue is the ongoing culmination and application of this work - a comprehensive learning experience platform that optimizes performance and builds mental wellness.


Dr. Brian Davidson

Dr. Brian Davidson
Founder and President


As chief architect of the MindVue Profile and MindVue Learning Experience Platform, Dr. Davidson applies his work in measuring and developing mindsets to help businesses, educational institutions, and sports teams maximize human performance. Driven to positively impact millions of lives across the world, he has had the privilege to help optimize performance and enhance mental wellness within leading organizations such as Johnson & Johnson, the San Antonio Spurs, and the United States Military Academy (West Point). Believing in the potential of the human endeavor, Dr. Davidson’s mission in life is simple - to ignite the greatness within.

Dr. Davidson graduated Phi Beta Kappa from The University of Iowa with High Distinction and Honors, earning a bachelor's degree in psychology and a teaching endorsement in secondary education. He holds a master’s degree in counseling psychology and a doctorate (with Honors) in educational leadership and policy studies, both from The University of Kansas, where he has also served as a senior research consultant and adjunct professor.

Dr. Troy Morgan

Dr. Troy Morgan
Vice President - Research & Development


Dr. Morgan has over 15 years of experience working in the human development domain, including in mental health counseling, scientific research, and in amateur and professional sport player development. Dr. Morgan came to MindVue from academia as a tenured professor in the field of human performance and sport. He serves on the Judicial Committee for a USOPC – National Governing Body and is a content expert and policy advisor for youth sport development programs in African refugee camps.

After receiving his bachelor’s degree in psychology from the University of Kansas, he earned a master’s degree in counseling and development from Kansas State University. Dr. Morgan attended the University of New Mexico, where he received his Ph.D., in physical education, sport, and exercise science, and minor area of study in mental health.

Clete McQuinn

Clete McQuinn, C.P.A.
Chief Operating Officer


Clete McQuinn has served as a senior executive for the last 30+ years. Most recently he was COO of InnerZone, a technology platform that identifies and predicts team chemistry. Prior to joining InnerZone, Mr. McQuinn was COO of a sports technology company. He also provided consulting and fundraising services to several sports and entertainment technology companies.

Mr. McQuinn was a member of executive management for 18 years at two aerospace companies, enterprises that included aviation component manufacturing, aircraft leasing, commercial aircraft operations, real estate, and management services.

Mr. McQuinn started his career at Price Waterhouse (now PricewaterhouseCoopers), an international public accounting firm. He obtained a wide range of experience in working with all sizes of companies, from closely-held to SEC. Mr. McQuinn, a Certified Public Accountant, received a Bachelor of Science in Accounting from Northwest Missouri State University in Maryville, Missouri.